Saturday , May 28 2022

Egypt – Excited in it. From Apple to Amazon, companies joined the TV broadcasting area


(MENAFN – Youm7) The phenomenon of attracting users at all costs has become a widespread rule applied by many companies, led by technology companies, if it is no longer limited to offering new features in their regular services, but it may come to other areas which is unlikely. What happened in many companies like Apple, who has entered the self-executing automotive industry and the world of Internet broadcasting, although it is a company specializing primarily in the manufacture of smart phones and software.

In the same context, companies like Amazon, Google, Disney and other companies have found other areas far from their core business in an attempt to attract users. Perhaps one of the most prominent areas that attracted business interests broadcasting via the Internet, Companies from getting more users, the following are the most prominent of these companies as follows:

Disney Company

One of the world's largest and most famous media and entertainment companies, founded on October 16, 1923 by Walt Disney Brothers as an animation studio, has become one of Hollywood's largest studios, owners or licensors for eleven Amusement parks and many television networks like the American Broadcasting Corporation ( ABC), the company has decided to enter the world of broadcasts by launching a new Internet service of its own known as "Disney +, scheduled to launch in the US in late 2019", and Disney is expected to benefit from the current successful franchise to attract viewer Yen to the service, where he is expected to compete heavily and Disney many other different broadcasters like Amazon and Netflix services.

Bob Eger, CEO of the company, said during the announcement that the new platform will broadcast original Disney content, including the Star Wars series and Marvell. On the other hand, Disney Group announced Thursday during the fourth quarter of last fiscal year, 2% increased from expectations.

Amazon Company

Being the world's largest online e-commerce giant, it has also decided to compete in Internet broadcasts to boost its users through a service called Amazon Video, an Amazon provider equipped with video on demand services in the United States, Japan , Germany and Austria. They also offer TV shows and movies for purchase or rental. Amazon has also purchased exclusive online rights to many TV shows and programs, including a decade-long HBO show.

On September 7, 2006, Amazon Video Service was launched on Amazon. On September 4, 2008, the company changed its name to Amazon Video On Demand. On February 22, 2011, renamed Amazon Instant Video and added about 5000 movies and software TV to Amazon Prime subscribers, and in September 2015 Amazon changed its name to Amazon Video.

Amazon video subscribers can watch movies and TV shows on many devices including: Smart TV, Samsung and LG Blu-ray players, PlayStation 3, PlayStation 4, Xbox 360, Xbox One, Wii, Wii and smart phones like iPhone, iPad and Android devices.


Apple plans to offer a new digital video service that offers free original content to its own owners. The service will contain subscription channels that enable customers to sign up for online services, such as HBO and Starz services. Apple, who has struggled to get television services, plans to launch a new application early next year, but Apple has declined to comment on the question either positively or negatively.

It seems that Apple always tries to enter into new areas of competition as it strives to compete with Amazon and Netflix and other platforms that provide video broadcasting services to users, especially the video content market is a market with a large number of users.

Apple has taken a couple of new acquisitions when it prepares to deliver live streaming video, capture a documentary about an elephant driving a crew to his new home and an animated movie made in Ireland. Bloomberg said earlier Announced that Apple held discussions to collect the video for the video broadcast service it has been working with for years. The company has invested almost $ 1 billion to buy and develop the original content of the next broadcasting service, including the reproduction of Steven Spielberg's amazing stories.


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